Okay so today I spent a lot of time working on my dream. I was really really angry but I channelled my emotions into something constructive. It's not that I'm to credit for this. It's my support network that's keeping me from flying off the rails.
I am still really mad about my recent firing but I must be in the 1% in terms of what I have to be grateful for. It's everyone around me who is helping me get through it.
I'm not proud of it but I have anger issues. By that I mean that when I am full of anger I have some very toxic and manic ways that I express it. I'm really thankful that everyone around me has been reflecting back cool and collected energy for me to absorb when I'm at the peak of my hot headedness. You know who you are.
I digress.
So I added this stuff to my website which is really awesome because now when I talk to people and need to show them the discord it won't be so hard for me to get them the link.
Today was a really hard day.
I feel like someone dropped a bomb in my mind.
Context: I exhausted myself in november by launching a plush toy product for my former employer. We sold 60k units in the last 30 days amounting to over 1.5 million in net revenue (total sales after taxes, shipping, and discounts AKA The amount of money we collect from Shopify) only to be laid off immediately after the launch.
I did make some very large mistakes. Namely, I created a $300k exposure for 2026 by overstocking one of the products. Basically if none of them sold over the next 1yr period that would be the amount the company would lose.
At the end of the day, I also have a lot to be grateful for to my old employer. For example they gave me a 3 month severance package.
My dream is to not have to work for anyone else again.
I'll be real with my finances. If it comes to it I'll get a restaurant job or whatever is necessary to scrape by.
The thing about me is that I have an innate sense of what I need to be doing. I'm mostly incapable of taking commands that I don't agree with but am willing to update priors and I frequently change my position.
I ultimately give myself the final say regardless of the power hierarchy I'm in, which as you can imagine makes it hard to navigate capitalism.
My lack of deference is a driving force behind my need to get really good at everything I can as fast as possible. I feel that if I can't get paid to follow my heart the future will not be bright for me.
The plan.
NOT products. NOT even companies. but... ECOSYSTEMS.
I'm actually pretty optimistic that I can pull things off this time.
The thesis is that multiple small community centric orgs working in symbiosis will allow for sustainable operations at a small to medium size while staying robust against large corps, copy cats, and other threats to any one organism in the ecosystem.
Here's what I'm growing:
βοΈ Dreamshare
- (which many of us experienced together on Thursday 2025-12-11)
- (It's okay if you missed it! Dreamshare 002 will be in Feb)
- A space to celebrate and grow our dreams in all their forms
- A social mixer
- A platform
- Intro to the community
- Discord community
- So much more. The positive externalities of live in person events are unrivaled!
- Role in Ecosystem
- The point of it all. To be able to organize awesome events where we can grow our dreams together toward a positive vision of the future!
π» KOii
- Then there's me. My personal brand is KOii (With the capital O)
- Right now I am the monarch of dreamshare because without my care and guidance it cannot stand on its own. However the goal is to make an open source community practice that can be cloned globally to the end of granting every human being a chance at following their dreams.
- We see this happening with writing circle for example. For the first time, one of our members is spinning off her own practice for her own self-centric community. Yay! Go community!!
- Role in Ecosystem
- Thought leadership
- Newsletter
- Speaking opportunities
- Authority
- Network
- Power
- Narrative sovereignty
πΌοΈ Angl
- Turn memories into gifts! (My business)
- With picture frame greeting cards for polaroid cameras
- Turns polaroids into cute little gifts or keepsakes for yourself
- Everyone should be surrounded by cherished memories that connect them to themselves and loved ones
- Role in Ecosystem
- Cashflow
- Delight people with 100% non subscription based products!
- Foster a culture of mentorship and growth
- Encourage hiring bright entry level people based on culture and potential and invest in team members. While letting them work how they want. Giving them the opportunity to fail and understanding that they're the most valuable after they've made their biggest mistake (Within reason π).
- Marketing: create brand permanence and long lasting mindshare for other KOii brands
- Keep dreamshare free
- The machine that pays for building the other machines
π Promaia
- Automate 100% your mundane communications
- (And 100% of your e-Commerce procurement from suppliers and inventory management if you're into that sort of thing)
- The fastest way to get what you're thinking about into context across the workspaces you already use.
- Makes MCP look really silly and slowwwwww for your core workspaces!
- MCP is great for secondary tools that you don't live in
- However promaia's integration took the path that Anthropic didn't and build massively efficient custom but still scalable tools for deeper integration between software
- Also Builds a treasure trove of your company's data on your servers! π
- Yay data sovereignty!
- [Status: Early stage currently, have proof of concept]
- I have an investor meeting on Wednesday, meow.
- Role in Ecosystem
- [Status: early, proof of concept] Automate mundane Angl work.
- Why run a humanitarian business with AI?
- I intend to run Angl with the mission of providing meaningful work to human beings.
- However, the tide is rising and the degree to which you can leverage emerging technology to your advantage is the boat.
- Eliminating every mundane task possible is the best way I can ensure that Angl will thrive and provide safe, stable, and well paid work to humans. We're at that point!
- Basically we just want it to handle busy work on the computer so that we have the time and money to hire humans to do things only humans can do like imagine, meaning-make, or community build.
- Email manufacturer to order batches
- Handle paperwork and chats with fulfillment center
- Possible exit
- Provide strategic guidance and a readily available partner for decision making with innate understanding of the project and my goals
- Hedge against aggressively AI future
- Features
- [Current] 0 to 1s (generates) raw information to increase speed of content creation 2-3x
- Integrations
- Shopify [coming soon]
- Notion
- Gmail
- Google Drive [coming soon]
- Shipbob [coming soon]
- Discord
- Webflow CMS
- Figma [coming soon]
- Slack [lmk if you want this]
βοΈ Writing Circle
- Where we practice letting go
- The small gathering for seeing deep into each others lived realities and perspectives.
- The proof of concept for a community owned practice that can be branched/forked and run independently guided by the intrinsic attributes of the practice to create positive outcomes
- (Kinda sorta like what America was supposed to beβ¦but at the atomic level really small)
Next steps
πΌοΈ Angl
- Make Angl do makey money
- Today as of 2025-12-15
- B2C (retail/online/pop-ups)
- Event outreach (Start hosting booth at events)
- Renting polaroid cameras with film, people purchase frames to take home and share their memories
- Follow up with Open Editions (retailer)
- [Koii TODO]
- Sten: artist collaboration / MTG collector market
- [Koii TODO]
- Notebook
- Film creative
- Run marketing tests
- β¦
- B2B/2C
- Book events

βοΈ Writing circle
- Schedule next writing circle (January)
βοΈ Dreamshare
- Plan and schedule Dreamshare picnic (The smaller more intimate dreamshares held monthly between the big quarterly Dreamshares)
- Build out Discord
π» KOii
- Update website to include Discord CTA and add signup modal
- [Todo] Follow up on photos from event
- [Todo] Update dreamshare page with photos
- [Todo] Update my homepage photo
- [Todo] Figure out what the CTA buttons on dreamshare and writing circle pages link to
- Dreamshare
- Subscribe to Luma calendar?
- Dreamshare discord (Redundant?)
- Writing Circle
- Subscribe to Luma calendar?
- Answer the question:
- If someone comes across the website and they're interested in the next writing circle, what action should they take to make sure that they get the updates they want
- Is there an option for this that is not signing up for the discord or newsletter?
- I think that for writing circle the CTA should be to sign up for the newsletter to stay up to date
- I think that when people receive the newsletter there should be a double confirmation email and then maybe there they can select if they only want news about writing circle?
- (I learned recently that this actually helps you as the newsletter owner because it prevents you from paying to send newsletters to fake accounts or people who really don't care that much)
- It's painful and weird at first but you have to focus on the numbers that matter.
- Or I just package it all togetherβ¦
- I like that, the newsletters can be short and very top level like
- Event
- Event
- Blog post
π Promaia
- Prepare pitch deck and demo for investor meeting on Wednesday
- To be honest, venture is the last thing that I want right nowβ¦
- In my head venture means I have another 40-50yr old man breathing down my neck again.
- Idk but I trust myself and my team when it comes to hammering out deal terms so I'll keep my mind open to this being empowering and freeing rather than signing up for another burnout
π§ββοΈ Personal
- Right now while I'm still really upset about my job I want to focus on the basics.
- This is my daily routine. I don't always complete it but it's always there as a scaffolding I can return to when I lost my way
- Here's my routine for today
- (Yes I'm tracking my poops lmao. (Inputs and outputs you know))
- [u/f] πͺ₯ Mouth
- [u/f] β€οΈπͺPositive affirmation/Self Validation/Narrativisation
- β€οΈ Woman
- [skip] AmLactin
- [skip] nail care
- [skip] π Shower
- [n/a] πΈπ» Hair
- [n/a] πͺ Shave
- [n/a] π Accessories
- [del] π§Ή Room
- [u/f] β―οΈ Pray
- [skip] ππ»ββοΈ exercise
Summary
- [β Came-true] Launch dreamshare: a space for celebrating dreams in all their forms
- [π οΈ In progress] Grow Angl from 5.2k total revenue to 30k total revenue by March 1st
- π I have about 5 months of runway. (Until 2026-03-01)
- π― Goal: To rely only on my own businesses to pay myself a 7k monthly net salary:
- Enough to live very comfortably in the Bay Area area
- Enough disposable income to disperse $500-$1000/month into my community
- Enough to save for retirement
- [π§ To track, at the end of march 2026] be able to say: I did my best to manifest my goals + a reality where all humans of earth are able to dream, find community, and live a meaningful life together with loved ones + I spent my time in balance and optimized for meaningful time together with loved ones + every day was fun and meaningful
Meow,
Koii



